LP was a Gold Sponsor at the 2023 ACG Midwest Capital Connections Conference where Rob Connolly, Marc Zaslavsky and Chris Andres-Pochon met with several leading capital providers and investment bankers.
The ACG Chicago Capital Connection is the premier networking event in the Midwest for companies in all facets of corporate growth and middle market deal making.
The LP Way:
Rebecca McGuffey organized the team to meet several times with Marketing & Deb Knupp before attending this event to discuss our strategy and goals for this particular event. We all agreed – make it about the potential clients.
Table sponsorships can be tricky. You don’t want to just put your tablecloth down and throw some branded swag and think it is going to be memorable. Spoiler: it isn’t memorable at all.
Instead, LP offered to continue making connections for the attendees. Over 2,500 meetings were booked yesterday for 800 attendees. One investment banker received over 75 requests to meet yesterday. The attendees were exhausted, and some were not successful in securing the meetings they wanted to accomplish.
At the LP table, you were given a card to capture who you were looking to meet, and we would do our best to connect you with those leads. As a “thank you” for participating, we offered swag.
Our table was memorable. The other sponsors took notice (another law firm double checked they were not right next to us) and several attendees pointed out they loved the opportunity to connect with someone and be able to send a cool gift to their kids/grandkids (shoutout to Carolyn Scully on the ordering).
The next ACG event is a wine tasting. As a way to say “see you later,” we raffled off a nice bottle of wine with LP branded wine glasses.
Planning, strategy, execution. Well done, LP!